How to Create a Business Facebook Page (Web)
Be il tuo obiettivo è quello di create a company Facebook page, let's first see how to proceed from Web version of the social network. All you need to create a Facebook page is a profile on the well-known social network platform, as to proceed with the creation of a Facebook page the first thing you will need to do is log in to Facebook with your profile and then follow step step by step the directions I am about to give you.
You must also know that Facebook pages are created and managed by administrators: these are nothing more than people in charge of proceeding with the creation and management of a company page in all respects. Basically, therefore, if you have been instructed by your company to carry out this operation, you will have to keep in mind that the company Facebook page will have to be created and managed through your personal account.
Don't worry: your private information, such as your name, surname or email address, will not be displayed on the Facebook page created.
Having clarified these fundamental issues, let's get to the heart of the matter. To begin with, log into Facebook from its home page, click the button capacitor positive (+) lead (in alto a destra) and selects the voice Page in the menu that opened. Then fill out the form that appeared on the screen, indicating in the appropriate text fields the page name, Its category of belonging (eg. Textile company, Retail company, etc.) and then click on the button Create page, located at the bottom left of the page.
Now, scroll down the sidebar located on the left of the screen, click on the button Add profile picture and upload the profile photo you intend to use to represent your company. Do the same for the cover photo: after clicking on the button Add cover image, upload the image of your interest and then click on the button Save (lower left).
I also recommend that you create a username for the page, so that it can be easily identified within the platform: click on the link Create @username (located under the name of the page itself), write the username of the page in the appropriate text field and then click on the button Create username.
To add buttons that can allow Facebook users to get information about your company or purchase products and / or services, click on the button (+) Add a button, click on the name of the action you wish to associate with the button (eg. Book now, Call now, etc.), specifies the information necessary for its correct functioning (eg cellphone number, telephone number, etc.) and click on the button Save.
To change permissions and other advanced page settings, go to the tab Settings placed in the sidebar located on the left and click on what you want to change. For example, if you want to change the roles of the page, adding / removing administrators or editors, click on the item Page roles present in the left sidebar and specify the people you want to add to manage it using the appropriate buttons and menus.
To promote the page, follow the tips you find in my guides on how to increase Facebook likes and how to advertise a page on Facebook.
How to create a business Facebook page (Android / iOS / iPadOS)
If you want to create a business Facebook page acting from mobile devices, you need to install the official Facebook application for Android and iOS / iPadOS. If you don't know how to do it, read my guide dedicated to the topic.
Once installation is complete, log into your Facebook account and press the button (≡). Dopodiché selects the voice Pages / Your [N] Pages from the screen that opens, press the button + Create and his bottone award Start.
Now, type the name you want to assign to your page in the appropriate text field, click on the button NEXT, select one category from the appropriate drop-down menu (eg. Retail company) and press the button NEXT.
In the screen that appears later, type the address of the website page reference and click on NEXT. If you don't want to enter any website, tap on the item Salta located at the top right. Finally, choose if add a profile picture and / or acover image for the page and, if so, select a photo from your device. Alternatively, press on the option Salta to bypass the procedure. The game is done! Now press the button end to view your page.
To edit the page, then, click on the button Edit Page placed under the cover image, you can edit the page title, the buttons, the tab, etc. From the same menu, you can also access the section Settings, through which it is possible to manage the roles within the page, the Message, and so on.
To advertise the page, follow the advice you find in my tutorials on how to increase likes on Facebook and how to advertise a page on Facebook. I'm sure these reads will allow you to grow your page and increase the chances of finding new customers for your business.
How to create a business Facebook page